Take A Look At The Top 10 Trending Brochure Designs In 2022

Brochures are important tools that help a company to reach out to customers with proper details about the company. Whether it is about services or products that a company provides, what the company owns or how successful the company is, every important detail a customer looks for before availing of the services or purchasing products from the company is there in the brochure. Thus, every business needs to incorporate the latest designs and trends in the brochure to make it more relevant and attractive to the customers. So, if you are planning to revamp your corporate brochure design then you should take a look at the latest brochure designs that are likely to trend in 2022. 

So, let’s find out the top 2022 brochure design trends that you should know before designing your business brochure.

a. Use of a wide variety of typography

This is one of the areas in brochure designs that have already seen a lot of experiments by the designers and in the upcoming days, the same trend is likely to continue. This is because more and more businesses these days are using their own typography and are choosing not to stick to any set pattern(s) that was earlier in vogue like bold typefaces that were used to attract the attention of the customers. Currently, the brochure designers are opting for more mixed typefaces. For instance, today the cover design of the brochure may have more than one typeface. 

b. Ample use of illustrations

Brochure designers are likely to use more illustrations in the brochure designs this year. Illustrations are a great way to interact with customers and convey the brand message. Some designers may also use illustrations in place of images for a change and for more engaging and attractive interaction. 

c. Application of vibrant colours

This year the brochures are likely to bear more vibrant and bold colours, which is a huge change from the usage of dim hues that were used for expressing a sophisticated brand message. However, that is not likely to be the case anymore as designers are all set to use bright and vibrant colour palettes with gradient and pattern colour styles in place of solid monotone colours. 

d. Use of different geometrical shapes

Unusual and geometrically shaped brochures are likely to come into vogue this year. Designers are likely to experiment with the brochure shapes and you may come across circular, hexagon and octagon brochure shapes along with the rectangular and square brochure shapes. So, get ready to experiment with your business brochure designs and choose suitable yet unusual brochure shapes for a change. 

e. 3D Brochures

A 3D-designed brochure is likely to trend this year. Generally, conventional brochures are 2-dimensional. However, this is now about to change and designers will bring in 3-dimensional brochure designs. These brochures will be designed in such a way that the 3-dimensional illusions will be brought out with the help of colours to bring depth to designs. 

f. Colour fonts

With the advent of the colour font software that has been recently released, graphic designers are using colour fonts in brochures more than ever. So in 2022, you may find more brochures with colour fonts than ever. 

g. Artful photography

Images have always been an important part of brochure designs. However, in 2022 more than conventional and non-artistic images you will find brochures are consisting of professionally captured artistic images to enhance the brand value and for communicating better with the customers. 

h. Avoid the grid

Brochure designers this year may choose to opt out when it comes to using design grids and breaking the grid rules to design the brochures. 

i. Use of animated retro

Next up on the list is retro animation. Retro animations are one of the trends that are likely to become one of the choicest among brochure designers and may become a big trend in 2022. Besides, you may also come across a few brochures with retro looks. 

j. Line art

Line art had already been made popular by brochure designers in the previous year as it was used for designing apps and icons. Now in 2022, this trend is likely to continue and line art patterns will be used by many designers in brochure designing and for effective branding as it enhances the attractiveness of the brochures with its stable look. 

Conclusion

These are some of the top brochure designing trends that you can consider incorporating in your brochure in 2022. Following trends strictly is not necessary. However, making the brochure user-friendly and according to customers’ demands and choices is essential. Thus, if you want an impactful brochure for your business then make sure to contact an expert, reliable and experienced company like Logo Design India, who offers the best brochure design services at cost-effective rates and according to your needs and choices.